Korea Rebranding

Project Overview

Redefine South Korea’s global image by addressing the perception gap between its modern, urban identity and its rich cultural heritage. The goal is to attract a wider range of travelers seeking a more diverse and authentic experience.

Student(s)

Sagdiana Rakhimova, Mia Koszalka, Lois Choi

Major

Advertising and Digital Design BFA

Minor

Creative Technology & Design

Course

CT460 Brand Experience Design Portfolio

Year

2025

Professors

Christie Shin

Awards/Recognition

Communication Arts 2025, Design Annual

Young Ones, Branding Systems / Identities, Digital